BUDWEISER
Cheers to Common Ground
In a world full of rivalries, finding common ground can be rare.
Especially when it comes to sports.
But there's one thing that all fans can agree on: their love for a cold beer. In this series, Budweiser is saying cheers to common ground, and celebrating fans who are able to come together for one reason, and one reason only.
In a world full of rivalries, finding common ground can be rare.
Especially when it comes to sports.
But there's one thing that all fans can agree on: their love for a cold beer. In this series, Budweiser is saying cheers to common ground, and celebrating fans who are able to come together for one reason, and one reason only.
Role: Art Direction
We used some of the biggest rivalries in sports to show that a cold bud can bring anyone together.
We used some of the biggest rivalries in sports to show that a cold bud can bring anyone together.
We expanded the campaign on social.
We expanded the campaign on social.
