UBER
Know When To Call It
The later the night gets, the easier it is to make impulsive decisions. But the hardest decision to make on a night out? Knowing when to call it.
In this series, Uber highlights the moments that should have been your cue to call it a night.
Role: Art Direction
Out-of-home ads targeted late-night decision-makers, with a reminder that it might be time to call it a night (and an Uber).
